Projects
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IceMobile

A hospitality focussed workplace with a heart of games, an open kitchen and a bar.

Location Amsterdam, The Netherlands
Client IceMobile
Size 1.000 sqm
Timing 2022
The entrance Entering at the playful heart of the office. One of the key features is the use of the old gym floor of an elementary school in the Netherlands.
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Apto Architects was asked to redesign the workplace of the retail app developer IceMobile. Two important changes were happening: downsizing the square meters of the office and implementing a new workplace concept. We started with defining the IceMobile DNA through a workshop and bringing this back in the spaces. With the use of a lot of post-its (we had a full wall of them to choose from) we defined what elements were important to keep, improve or delete from the new workplace.

How many clients emphasize on having a game room and making the bar the most important part of the office? This is a project where the focus is on the hospitality aspect of the today’s workplace. Coming together and play pool or playstation is something you can’t get when working from home. The famous IceMobile fridays are also part of the DNA that was important to give a special place in the new design.

One of the key features of the new design is the reused gym floor from an elementary school in the Netherlands used in the entrance, the bar and the kitchen. It creates an open kitchen where employees can have breakfast, lunch and dinner. Next to the gym floor, the large pool table, FIFA room and lego meetingtable take a striking role in the whole design.

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ac inverness apto architects

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