BIKE HUBSNetherlands

strategic points

The past year has showed us how we love services 'on-the-go'. Why not pick up your parcel, try it on and do an immediate return on your way home? Have your morning call with a cup of coffee while charging your ebike? Introducing the new generation of “bike logistics”: BIKE HUBS. A concept that provides people to manage their own logistic services and helps to contribute to the city logistics zero carbon footprint. Almost every resident of Amsterdam owns a bike. On a daily basis the city counts 665.000 bike movements! At the same time the city, as many others, deal with an increasing city logistics congestion mainly caused by delivery services. By placing bike hubs on important traffic nodes throughout the city, we contribute to the goal of having an emission-free city logistic system by 2025. 

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THE GREEN DEAL

Amsterdam is a cycling city. A city with good accessibility, where living, working and relaxing are highly intertwined. With a presence of 881,000 bicycles, 510,000 of which are being used daily, bicycles are not only a means of transportation of the present but also of the future. 835,000 people live in Amsterdam, while approximately 665,000 bicycle rides are being performed every day. On top of that, bicycles are being used in logistics, to deliver parcels, food and other necessities, especially with the rise of the electric bicycles.

The city center and the surrounding residential areas are overflowing with delivery vehicles. At the end of 2014, the municipality of Amsterdam signed an intention agreement with various large market parties for parcel delivery to be as CO2 neutral as possible within the ring road by 2025. The challenge is fewer movements and fewer emissions. This means that parcels have to be delivered via completely emission-free systems. 

service on the go

Embrace bike logistics by positioning strategic pickup points around the city. At these locations we offer a complete package of services on the go. From bike services to meal pick up, to having a good cup of coffee! All based on the amount of time you have while passing a bike hub.

We aim for locations where a lot of cycling traffic passes each day. In a city like Amsterdam we focus on the A10 ringroad passages: abandoned city deserts. The city has a lot of these locations where nothing is happening. We want to activate these spaces into a next generation service point.

location Netherlands
size 100m2
client APTO
timing looking for locations
Mark Halbmeijer
Mark Halbmeijer
Eliza Janmaat
Eliza Janmaat
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