New economic models
Farmers are in disarray. More than ever, they have little perspective and are forced to produce more & harder than ever before. Socially and politically, there is enormous pressure towards a sustainable transition of the agricultural production landscape. One in which ‘new’ revenue models go hand in hand with nature and soil restoration and balanced farming. Our focus is on the most vulnerable areas within 5 km from nature 2000 zones. As Apto we see two opportunities for new economic models: We see a growing need for office organizations and their employees in the city to be closer to nature and to work there. Hybrid working is the norm. We believe in opportunities for co-working in rural areas. Next to that we see a huge increase of staycations and travelling in groups, with a growing urge to discover dutch nature.